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+33 1 42 77 27 72 europe@martonecycling.com

CORPORATE PARTNERSHIP PROGRAM

The goal of our corporate partnership program is to create meaningful and memorable collaborations with like-minded and socially conscious brands. We'll work together to create the perfect program to maximize branding opportunities and deliver the most value to your customers, with your custom-designed bikes serving as a centerpiece.

Whether you hope to outfit your business with a fleet of specially co-branded commuter bikes, add value to an existing product suite, or implement a unique new marketing program to engage or reward new customers, we'll gladly develop a fully customized solution from the ground up to fit your unique needs.

CASE STUDIES


CITROËN

To celebrate their 100th anniversary, famed French car maker Citroën turned to Martone Cycling to fully realize its vision of an active outdoor lifestyle with a chic and lively twist. Consequently, we co-designed “The Citroënist" bicycle as a comfortable, elegant, and sustainable mobility tool. The bikes feature the same graphic color scheme as the concept vehicles which they accompany. Launched at the 2019 Geneva Auto show, the Space Tourer Citroënist concept features sleek black-and-white Martone bikes with Citröenist branding and our signature red chain.

 


PERONI

For our collaboration with Peroni, we worked hard to capture the warm, relaxed, carefree atmosphere of summers in Italy. The result? A bold, eye-catching bike in Peroni’s signature colors. Our bikes were chosen as the foundation for this partnership because Martone Cycles reflect the same quality craftsmanship, passion and flair that are the keystones of the Peroni brand. The final product included our integrated handlebar basket, always perfect for a trip to the beach and easily accommodates a six-pack of Peroni.


RON DORFF

In 2017, MARTONE CYCLING and RON DORFF joined forces once again for the launch of Ron Dorff’s first retail space in London. The two brands jointly created a new and improved VELO/LOVE kit launched in Paris in 2015, featuring co-branded, limited edition versions of our classic white Real and black Mercer bikes sold exclusively in London during the Spring/Summer 2017 season. A mega kick-off event at the Ron Dorff Soho store was a key highlight of this dynamic collaboration.


HOTEL PARTNERSHIPS

Martone Cycling Co. has quickly become a favorite amongst luxury and boutique hotels across the US and Europe. MCC's hotel partnership program has blossomed due to our wide array of colors, styles and customizable details that complement each location’s look and feel. Current partners include: Gramercy Park Hotel New York, Lotte New York Palace Hotel, W Hotel South Beach, The Gates Barcelona and The Chiltern Firehouse London.


TYPES OF PARTNERSHIPS

We offer 2 different product offering for our partners to choose from:

BRANDED

Partners can customize the design and deploy a uniquely branded fleet. Examples would include company logo or license plate.

CUSTOM

We can work together to conceptualize and create a custom bike for your brand specifics.

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